THE TRUE STORY OF UNSOLVED CASE FILES
From Founders John Carroll and Lou Wilson
Partners in CrimeHi. This is John Carroll and Lou Wilson, we’re the inventors and founders of Unsolved Case Files. What follows is the true story of how this business came to be.
We’ve been friends since high school in the late 90’s. Although we followed separate paths after graduation, the two of us hooked up in 2016 to start a company inventing new products to sell on Amazon. Before inventing Unsolved Case Files, we made a bunch of products that all failed miserably. Our wives were growing weary of the long hours and savings invested into a business that kept losing money, but we refused to quit until we had a winner. |
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We sold that first batch of cases in a week and got the feeling we might be onto something.
So we started making them in batches of 25, 50, and eventually 100 at a time on our kitchen tables. Initial sales were promising and we could barely keep up, but we did our best (thanks to a lot of help from our wives and children). |
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The First UCF FactoryIt was clear we no longer had a kitchen-counter project on our hands, so we hired a team of assemblers and set up a factory in Lou’s father-in-law’s half-finished farmhouse a week after the first post went viral on Facebook.
As if that wasn’t enough excitement, Lou’s wife delivered their first child three days after we opened the factory! |
Continuing to GrowWe outgrew the barn and moved production into an office complex in September of 2019.
We've also continued to hire more case assemblers, customer service associates and other integral members of our team. And in June of 2020, we outgrew our space once again and moved the factory into a 6000 sq. ft. standalone warehouse facility in Tampa, FL. |
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